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Google: 1 Billion People Will Use Mobile As Primary Internet Access Point In 2012


Posted on February 28th, by Sean P. Fullerton in Blog. No Comments

BIA/Kelsey announced recently that over 50% of mobile phone users in Ireland are expected to own a smartphone by the end of 2012. Are we to expect this level of local online search in Ireland in the near future? I suspect not but it is worth taking note all the same! …………………

Google found that 92 percent of smartphone owners in the US seek local (offline) information via their devices, and that 89 percent of those people took some form of action after such a lookup. Beyond this Google said that 25 percent of people in the US made a purchase after a local lookup. In addition, in the US, 51 percent called a business and 48 percent actually went to the business location.

via Google: 1 Billion People Will Use Mobile As Primary Internet Access Point In 2012.







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